This summer American clothing brand Volcom
will be supporting a two month screen printing project in Shanghai and Beijing, titled Volcom x Young Emerging Chinese Artists Screen Printing Workshop. The event, presented by NeochaEDGE
, will bring together some of the best young Chinese and Western creatives in China to give workshops on screen printing methods, as well to launch the first Volcom t-shirt collaboration project in China. The workshops will take place at the source Shanghai store on July 17th and the source Beijing store on August 7th, 2010.
NeochaEDGE teamed up with screen printing studio IdleBeats to identify and work with a range of China's best young artists for the Volcom Screen Printing Workshop. IdleBeats founder Nini Sum
quotes "It's a great pleasure to work with Volcom on the first live screen printing tour event in China. It has allowed IdleBeats to branch out and work with a group of talented and creative people from around the country. I appreciate the opportunity and look forward to getting my hands dirty at the events."
Below are the selected artists who represent various backgrounds and approaches to art and design:
· Nini Sum
· Chairman Ca
Each artist has created a library of Volcom inspired imagery to be used as screen prints during the workshop. Also, the Volcom Art Department in Costa Mesa, California will be reviewing these designs and choosing one from each artist to be printed on limited edition t-shirts.
NeochaEDGE co-founder Sean Leow
explains “among a youth generation that is increasingly connected by digital means, screen printing is a cool, low-tech way for kids to meet up, roll up their sleeves, get inspired and interact with artists to create a unique piece of artwork.” The Volcom Screen Printing Workshop will be open to the public, where guests can talk with the five attending artists, learn the basics of screen printing, and choose a Volcom design to screen print themselves.
The vibe of the Volcom Screen Printing Workshop will be "backyard barbeque." For those missing that backyard feeling and for those who like the smell of a traditional bbq, this will be THE summer event. Source will be bringing the backyard indoors, with live acoustic music, bbq area, beers on tap and grass under foot. In the midst of an urban backyard environment, screen printers will be set up in the middle getting messy. To all guests, be prepared for some painting fun!
When: July 17th Starts from 4PM
Where: SOURCE Shanghai -158 Xinle Rd (Near Donghu Rd)
When: August 7th Starts from 4PM
Where: SOURCE Beijing -Suite E128, World City High Street, 8-9 Jin Hui Road (North of The Place), Chaoyang District